Smoobu or Hostfully?
Pick the platform that fits your property business.
A side-by-side look at pricing, automation, channel connectivity and support, so you can match each platform to how you actually manage properties.
Flat-fee channel manager for independent hosts
Scalable all-in-one PMS for growing portfolios
Which one should you choose?
Each platform is strongest in a different situation.
Choose Smoobu
If you manage up to around 20 properties and want flat-fee pricing, a commission-free direct booking site included on every plan, and a 14-day free trial with no credit card.
Choose Hostfully
If you run anywhere from a single listing to 200+ units and want a dedicated Pro plan with no payment gateway fee or direct-booking commission, plus an Owner Portal and task management.
Consider Zeevou
RECOMMENDEDIf you want a free core PMS with 0% direct booking commission and modular add-ons that let you pay only for what you need as your portfolio grows.
Smoobu vs Hostfully at a glance
Based on publicly available data as of September 2026.
SmoobuFlat-fee platform for independent hosts and smaller property managers
HostfullyAll-in-one PMS scaling from single listings to 200+ units
See what Zeevou offers
Free core PMS, 0% commission on direct bookings and everything you need to grow from 5 units to 200+.
Book a free consultation“…Easy to board the property and integrate with the OTA’s. I love the monthly chat where we can be updated on features and improvements…”
Tamar Finkelstein“…A game-changer in helping me systemise my business operations while providing a seamless user journey for my guests…”
Jordan Bunton-Williams“…The perfect Channel Manager for our portfolio. ID verification, agreements and security deposits all in one place!…”
Fabian ProsciucA quick feature breakdown
Guest Communication and AI
| Feature | Smoobu | Hostfully |
|---|---|---|
| Unified inbox | ||
| Guest CRM | ||
| Automated messages and emails | ||
| Online check-in process | included in Professional plans | |
| AI-powered chatbot | – | |
| Airbnb messaging autoresponder | centralized Airbnb messaging via inbox | – |
Direct Booking
| Feature | Smoobu | Hostfully |
|---|---|---|
| Free website | included in Professional plans | – |
| No commission | no commission on Pro plan | |
| Direct booking website builder | ||
| Mobile and SEO friendly | ||
| Custom templates | ||
| Integration with Google Analytics and Google Tag Manager | – | |
| Promotions & Vouchers support | – | |
| Review collection | ||
| Upsell and add-ons | upselling via booking engine link | |
| GDPR compliance | – |
Support
| Feature | Smoobu | Hostfully |
|---|---|---|
| Free setup and onboarding | ||
| Email & live chat | ||
| FAQs & Live Host Forum | – | |
| Phone support | – | |
| One-on-one support | – | |
| Community support | – |
Integrations
| Feature | Smoobu | Hostfully |
|---|---|---|
| Accounting | invoicing solution add-on | via integration |
| Booking security services | – | guest vetting/insurance partners |
| Dynamic pricing | paid add-on, €12.99/property/mo | via integration |
| Cleaning management | – | freemium Turno integration |
| Payments | Stripe & PayPal integration | |
| Google tools | – | |
| Review systems | – | |
| Communications | ||
| Task management | – | |
| Smart locks |
Brand Management
| Feature | Smoobu | Hostfully |
|---|---|---|
| Custom SEO settings for each brand | – | |
| Multiple property PMS |
Operations
| Feature | Smoobu | Hostfully |
|---|---|---|
| Task management | – | |
| Centralised calendar | ||
| Mobile app | ||
| Check-out management | ||
| Self check-in | ||
| Custom rates setting | set base price, fees, sync pricing |
Automation
| Feature | Smoobu | Hostfully |
|---|---|---|
| 2-way API integration (for rates and availability, images, descriptions, and amenities) | ||
| Payment collection | ||
| Guest details collection | ||
| Guest CRM | ||
| Automated security deposit | – | |
| Agreement | – |
Reporting
| Feature | Smoobu | Hostfully |
|---|---|---|
| Real-time reporting | ||
| Dashboard reporting | ||
| Monthly profit report | – | |
| Owner portal | – | |
| Automated owner reporting | – | |
| Booking reports | fee tracking, payouts |
Information is based on publicly available data and our independent analysis as of September 2026. Features, pricing and capabilities may change without notice. “–” means the company does not list the feature publicly.
Frequently asked questions
Is Smoobu or Hostfully cheaper?
Smoobu publishes flat per-unit pricing starting from €28/month, with a 0.9% booking fee only on its Professional Flex plan. Hostfully discloses a per-property-plus-platform-fee model for its Growth plan, including a 1% payment gateway fee and 0.85% direct booking fee, but Pro and Enterprise pricing isn't published, so you'll need to contact Hostfully sales for an exact figure.
Which is better for a larger portfolio?
Hostfully explicitly caters to portfolios up to 199 listings on its Pro plan and 200+ on Enterprise, with volume pricing and a dedicated Customer Success Manager. Smoobu supports up to around 20 properties on published pricing, with larger portfolios needing a custom quote.
Do both platforms charge a commission on direct bookings?
Neither charges a commission on direct bookings through their booking engine or website builder as standard. Smoobu's Professional Prepaid and Teams Pro+ plans are 0% commission, though its Professional Flex plan carries a 0.9% booking fee. Hostfully's Pro plan has no commission, while its Growth plan applies a 0.85% direct booking fee plus a 1% payment gateway fee.
What's the main difference between Smoobu and Hostfully?
Smoobu is positioned around simple, transparent flat-fee pricing for independent hosts and smaller managers, with every core feature included at every tier. Hostfully is built to flex across a wider range of portfolio sizes, from single listings to 200+ units, with more integrations and tools like an Owner Portal, though its higher-tier pricing isn't publicly disclosed.
How easy is it to switch from Smoobu or Hostfully to another platform?
Both platforms note standard subscription terms rather than long lock-in contracts, so switching mainly involves exporting your data and reconnecting your channel manager integrations to a new provider. If you're considering a move, it's worth comparing what's included as standard versus what's a paid add-on on your current plan before you migrate.
