Uplisting vs Hostfully:
Which Fits Your Rental Business?
Uplisting and Hostfully both promise to unify your channels, automate your guest journey, and cut your reliance on OTA fees, but the two platforms are built for different priorities. Picking the wrong one now means re-platforming later, so it’s worth comparing them properly.
This comparison examines Uplisting and Hostfully in day-to-day use, outlining their respective strengths and limitations to help clarify which platform offers a more practical foundation for your portfolio.
- Choose Hostfully if you manage 1-199+ listings, want 150+ integrations and an owner portal with automated financial reporting, and are happy to contact sales for pricing.
- Choose Hostfully’s Pro plan specifically if you want zero payment gateway fees and zero commission on direct bookings.
- Choose Uplisting if you’re a solo host or small-to-mid operator who wants official Airbnb, Booking.com and Vrbo partner status, a commission-free direct booking site, and the flexibility of a Pay As You Go plan for seasonal volume.
- Consider Zeevou if you want a free core PMS, 0% direct booking commission, and modular add-ons that let you scale from a handful of units to 200+ without re-platforming.
Uplisting vs Hostfully: Comparison Table
| Feature | Uplisting | Hostfully |
|---|---|---|
| Free plan | ❌ (No free plan; 14-day free trial only) | ❌ (No free plan for the core PMS) |
| All-in-one platform | ✅ (Unified inbox, channel manager, payments, tasks) | ✅ (Unified inbox, calendar, CRM, payments, tasks) |
| Direct booking website | ✅ (Commission-free, no-code builder with Stripe) | ✅ (Builder included; 0.85% fee waived on Pro) |
| Automation & guest messaging | ✅ (Unified inbox, automated messages, Airbnb autoresponder) | ✅ (InboxAI generated responses, templates and triggers) |
| Channel connectivity (Airbnb, Booking.com, Vrbo) | ✅ (Official partner with real-time 2-way sync) | ✅ (Direct API connections to 60+ channels) |
| Scalability | ✅ (Plans scale from solo hosts to 50+ properties) | ✅ (Tiers cover 1-50, 1-199, and 200+ listings) |
| Reporting & owner statements | ✅ (Insights dashboard; owner statements on higher plans) | ✅ (Owner portal with automated financial reporting) |
| Support | ✅ (Free 1:1 onboarding; phone support on top plan only) | ✅ (24/7 chat/email plus dedicated onboarding) |
Uplisting vs Hostfully: Reviews
Uplisting vs Hostfully: Overview
Hostfully
Hostfully is an all-in-one platform for operators ranging from single-property owners to 200+ unit portfolios, built around a unified inbox, centralised calendar and 150+ integrations. Its Pro plan removes payment gateway fees and direct booking commissions entirely, while Enterprise adds priority support and tailored onboarding for large portfolios. Starting prices for Growth and Pro aren’t published, so operators need to contact sales for a quote.
Uplisting
Uplisting is built for solo hosts and growing operators who want a lean, reliable channel manager without the bloat of larger platforms. As an official Airbnb, Booking.com and Vrbo partner, it offers real-time two-way sync, a commission-free direct booking site, and a Pay As You Go pricing option for operators with seasonal or variable booking volume. Plans run from £40/month for independent hosts up to £13/listing for established managers.
Comparing Uplisting and Hostfully? See Where Zeevou Fits
Uplisting vs Hostfully: A Quick Feature Breakdown
Guest Communication and AI
| Feature | Uplisting | Hostfully |
|---|---|---|
| Unified inbox | ✅ | ✅ |
| Guest CRM | – | ✅ |
| Automated messages and emails | ✅ | ✅ |
| Online check-in process | ✅ | ✅ |
| AI-powered chatbot | – | ✅ |
| Airbnb messaging autoresponder | ✅ | – |
Direct Booking
| Feature | Uplisting | Hostfully |
|---|---|---|
| Free website | ✅ | – |
| No commission | ✅ | ✅no commission on Pro plan |
| Direct booking website builder | ✅ | ✅ |
| Mobile and SEO friendly | ✅ | ✅ |
| Custom templates | ✅ | ✅ |
| Integration with Google Analytics and Google Tag Manager | – | ✅ |
| Promotions & Vouchers support | ✅ | ✅ |
| Review collection | – | ✅ |
| Upsell and add-ons | ✅via Wishbox integration | ✅ |
| Google Vacation Rental partner | ✅add-on / higher plans | – |
| GDPR compliance | – | ✅ |
Support
| Feature | Uplisting | Hostfully |
|---|---|---|
| Free setup and onboarding | ✅ | ✅ |
| Email & live chat | ✅ | ✅ |
| FAQs & Live Host Forum | – | ✅ |
| Phone support | ✅Manager plan only, 45-min response | – |
| One-on-one support | ✅ | ✅ |
| Community support | – | ✅ |
Integrations
| Feature | Uplisting | Hostfully |
|---|---|---|
| Accounting | – | ✅via integration |
| Booking security services | ✅Uplisting Protect add-on | ✅guest vetting/insurance partners |
| Dynamic pricing | ✅PriceLabs integration | ✅via integration |
| Cleaning management | ✅ | ✅freemium Turno integration |
| Payments | ✅via Stripe | ✅ |
| Google tools | ✅Google Sheets via Zapier | ✅ |
| Review systems | – | ✅ |
| Communications | – | ✅ |
| Task management | ✅ | ✅ |
| Smart locks | ✅paid add-on | ✅ |
| Zapier | ✅ | – |
Brand Management
| Feature | Uplisting | Hostfully |
|---|---|---|
| Custom SEO settings for each brand | – | ✅ |
| Multiple property PMS | ✅ | ✅ |
Operations
| Feature | Uplisting | Hostfully |
|---|---|---|
| Task management | ✅ | ✅ |
| Centralised calendar | ✅ | ✅ |
| Mobile app | – | ✅ |
| Check-out management | – | ✅ |
| Self check-in | – | ✅ |
| Custom rates setting | ✅ | ✅ |
Automation
| Feature | Uplisting | Hostfully |
|---|---|---|
| 2-way API integration (for rates and availability, images, descriptions, and amenities) | ✅ | ✅ |
| iCal support | ✅ | – |
| Payment collection | ✅automated via Stripe | ✅ |
| Guest details collection | ✅ | ✅ |
| Guest CRM | – | ✅ |
| Automated security deposit | ✅ | ✅ |
| Agreement | ✅ | ✅ |
| ID collection | ✅ | – |
Reporting
| Feature | Uplisting | Hostfully |
|---|---|---|
| Real-time reporting | ✅ | ✅ |
| Dashboard reporting | ✅ | ✅ |
| Monthly profit report | – | ✅ |
| Owner portal | ✅client statements + portal add-on | ✅ |
| Automated owner reporting | ✅automated owner statements, Manager plan | ✅ |
| Booking reports | ✅ | ✅fee tracking, payouts |
We Sell "Financial Independence", Not Just "Automation".
The information presented in this comparison is based on publicly available data and our independent analysis as of September 2026. Features, pricing, and capabilities may change without notice. “–” means the feature is not listed on the company’s public website.
Frequently Asked Questions
Uplisting publishes its pricing openly, starting at £40/month for independent hosts or a Pay As You Go option at 3% commission for up to four properties. Hostfully doesn’t disclose starting prices for its Growth or Pro plans publicly, so you’ll need to contact sales for an exact quote, though its Growth plan carries a 1% payment gateway fee plus a 0.85% direct booking fee that are waived on Pro.
Uplisting’s Independent Host plan is built specifically for solo hosts and small operators, with a Pay As You Go option capped at four properties for those with variable booking volume. Hostfully’s Growth plan also covers 1-50 listings, so the choice often comes down to whether you prefer Uplisting’s transparent published pricing or Hostfully’s broader integration library.
Hostfully offers a dedicated Enterprise tier for 200+ listings with priority support and tailored onboarding, plus a Pro plan covering up to 199 listings with a dedicated Customer Success Manager. Uplisting’s top Manager plan is aimed at established property managers but is positioned around 50+ properties rather than large enterprise portfolios.
Uplisting’s direct booking website is commission-free across its plans. Hostfully’s Growth plan applies a 1% payment gateway fee and a 0.85% direct booking fee, both of which are removed on the Pro plan.
Both platforms offer onboarding support, Uplisting with a free 1:1 onboarding session and Hostfully with onboarding office hours and dedicated Customer Success Managers on higher plans. If you’re evaluating a move away from either, it’s worth comparing what a free core PMS with modular add-ons, like Zeevou’s, could do for your setup and running costs.