Lodgify or Smoobu?
Pick the platform that fits your property business.
A side-by-side look at pricing, features and partner connections, so you can match each platform to your portfolio size before you commit.
All-in-one PMS with official OTA partner status
All-in-one PMS with no feature gating
Which one should you choose?
Each platform is strongest in a different situation.
Choose Lodgify
If you want official partner-level integrations with Airbnb, Booking.com and Vrbo, a lower entry price, and don't mind automated messaging and advanced reporting sitting behind higher-tier plans.
Choose Smoobu
If you manage up to around 20 properties and want every core feature, including the direct booking website and unified inbox, included at every plan tier with free onboarding and no setup fees.
Consider Zeevou
RECOMMENDEDIf you want to start on a free core PMS with 0% commission on direct bookings, then add modular features as your portfolio grows, without re-platforming later.
Lodgify vs Smoobu at a glance
Based on publicly available data as of September 2026.
LodgifyChannel manager, booking site, payments and messaging from $14/month
SmoobuEvery feature on every plan, from €28/month
See what Zeevou offers
Free core PMS, 0% commission on direct bookings and everything you need to grow from 5 units to 200+.
Book a free consultation“…Easy to board the property and integrate with the OTA’s. I love the monthly chat where we can be updated on features and improvements…”
Tamar Finkelstein“…A game-changer in helping me systemise my business operations while providing a seamless user journey for my guests…”
Jordan Bunton-Williams“…The perfect Channel Manager for our portfolio. ID verification, agreements and security deposits all in one place!…”
Fabian ProsciucA quick feature breakdown
Guest Communication and AI
| Feature | Lodgify | Smoobu |
|---|---|---|
| Unified inbox | ||
| Guest CRM | – | |
| Automated messages and emails | Professional plan and above | |
| Online check-in process | included in Professional plans | |
| Airbnb messaging autoresponder | centralized Airbnb messaging via inbox |
Direct Booking
| Feature | Lodgify | Smoobu |
|---|---|---|
| Free website | – | included in Professional plans |
| No commission | ||
| Direct booking website builder | ||
| Mobile and SEO friendly | ||
| Custom templates | ||
| Promotions & Vouchers support | – | |
| Review collection | ||
| Upsell and add-ons | add-ons and extra fees | upselling via booking engine link |
| Google Vacation Rental partner | Professional plan and above | – |
| GDPR compliance | – |
Support
| Feature | Lodgify | Smoobu |
|---|---|---|
| Free setup and onboarding | Starter plan and above | |
| Email & live chat | ||
| Phone support | Professional plan and above | |
| One-on-one support | – |
Integrations
| Feature | Lodgify | Smoobu |
|---|---|---|
| Accounting | partners with accounting specialists | invoicing solution add-on |
| Booking security services | damage protection add-on | – |
| Dynamic pricing | paid add-on | paid add-on, €12.99/property/mo |
| Cleaning management | – | |
| Payments | Stripe & PayPal integration | |
| Google tools | – | |
| Communications | WhatsApp integration | |
| Task management | Ultimate plan | – |
| Smart locks | Lodgify Smart Locks, paid add-on |
Brand Management
| Feature | Lodgify | Smoobu |
|---|---|---|
| Multiple property PMS |
Operations
| Feature | Lodgify | Smoobu |
|---|---|---|
| Task management | Ultimate plan | – |
| Centralised calendar | ||
| Mobile app | ||
| Check-out management | ||
| Self check-in | via Smart Locks | |
| Custom rates setting | Starter plan and above | set base price, fees, sync pricing |
Automation
| Feature | Lodgify | Smoobu |
|---|---|---|
| 2-way API integration (for rates and availability, images, descriptions, and amenities) | ||
| iCal support | – | |
| Payment collection | manual payments, Professional plan | |
| Guest details collection | ||
| Guest CRM | – | |
| Automated security deposit | – | |
| ID collection | – |
Reporting
| Feature | Lodgify | Smoobu |
|---|---|---|
| Real-time reporting | ||
| Dashboard reporting | ||
| Owner portal | – | |
| Automated owner reporting | – | |
| Booking reports | Starter plan and above |
Information is based on publicly available data and our independent analysis as of September 2026. Features, pricing and capabilities may change without notice. “–” means the company does not list the feature publicly.
Frequently asked questions
Is Lodgify or Smoobu cheaper?
Lodgify's Basic plan starts at $14/month with no booking fee, which undercuts Smoobu's entry price. Smoobu's Professional Prepaid plan starts from €28/month with 0% commission, while its Professional Flex plan is cheaper per month but adds a 0.9% booking fee per booking. Which is cheaper overall depends on your booking volume and which features you need.
Does Lodgify or Smoobu offer a free plan?
Neither platform has a free plan. Lodgify offers a 7-day free trial, while Smoobu offers a 14-day free trial that doesn't require a credit card.
Which platform includes more features at the entry level?
Smoobu includes its core features, such as the direct booking website, unified inbox and guest guide, at every plan tier without feature gating. Lodgify's Basic plan covers channel sync and messaging, but reserves automated messages, task management, check-in automation and advanced reporting for its Professional and Ultimate plans.
How easy is it to switch from Lodgify or Smoobu to another platform?
Both platforms centralise your bookings, calendars and guest messages, so migrating means exporting your property, rate and booking data before setting up your new channel connections. Plan the switch around a quieter booking period and confirm your channel manager connections are re-established before going live.
Which is better for a growing multi-property portfolio?
Lodgify explicitly supports portfolios from a single property to 30+ units, with owner statements and task management available on its Ultimate plan. Smoobu covers independent hosts and small to medium-sized managers, with published pricing up to around 20 properties before requiring a custom quote.
